According to facebook...

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According to facebook...

Downsizer Forum Index -> Small Business Questions, Ideas and Advice

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sean
Downsizer Moderator

Joined: 28 Oct 2004
Posts: 42219
Location: North Devon

Posted: Wed Apr 29, 15 4:51 pm Post subject: According to facebook...
I (In my capacity as The Plough Arts Centre) could reach 190 000 people within 20km of my business if I advertised with them. Yeah, right.

dpack

Joined: 02 Jul 2005
Posts: 46192
Location: yes

Posted: Wed Apr 29, 15 5:02 pm Post subject:
turn the volume up to eleven and bypass the devil's diary

sean
Downsizer Moderator

Joined: 28 Oct 2004
Posts: 42219
Location: North Devon

Posted: Wed Apr 29, 15 5:05 pm Post subject:
I just want to know where they're all hiding. I can only assume that their algorithm uses the average population density of the UK or something.

onemanband

Joined: 26 Dec 2010
Posts: 1473
Location: NCA90

Posted: Wed Apr 29, 15 5:26 pm Post subject:
Assuming you don't live within 20km of the coast, I make it 108000. 20squared x 3.14 x 86 https://www.neighbourhood.statistics.gov.uk/HTMLDocs/dvc134_c/index.html

sean
Downsizer Moderator

Joined: 28 Oct 2004
Posts: 42219
Location: North Devon

Posted: Wed Apr 29, 15 5:27 pm Post subject:
Torrington is about 8k from the coast.

onemanband

Joined: 26 Dec 2010
Posts: 1473
Location: NCA90

Posted: Wed Apr 29, 15 5:39 pm Post subject:
Halve that then. 50000 ? I'm bordering 3 areas, so 'averaging' density figure, I reckon I could reach 250000. Not that I want to.

sean
Downsizer Moderator

Joined: 28 Oct 2004
Posts: 42219
Location: North Devon

Posted: Wed Apr 29, 15 5:44 pm Post subject:
I reckon about 70k tops. If everybody was on fb and the ad was shown to them all. We won't do it whatever. I just thought it was an interesting insight into on-line advertising claims.

Green Rosie

Joined: 13 May 2007
Posts: 10498
Location: Calvados, France

Posted: Thu Apr 30, 15 6:24 am Post subject: Re: According to facebook...

sean wrote:

I (In my capacity as The Plough Arts Centre) could reach 190 000 people within 20km of my business if I advertised with them. Yeah, right.

They keep telling me I can reach 260,00 potential guests close to Lenault. Like 260,000 people either live near Lenault and even if they did they would hardly want a holiday in Lenault they already live there

Falstaff

Joined: 27 May 2009
Posts: 1014

Posted: Thu Apr 30, 15 7:17 am Post subject:
Just being nosey - but how much do they want to charge you for this injection of your wares into the privacy of others ??

RichardW

Joined: 24 Aug 2006
Posts: 8443
Location: Llyn Peninsular North Wales

Posted: Thu Apr 30, 15 7:31 am Post subject:
When I do FB adds I target my audience and the forecast number of views is very accurate. I can see the number change as I alter the specs of to who & where I want the add to be shown.

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